Live the London look! So you can do just that, from Rimmel London, comes Lash Accelerator Endless. A black mascara, that's ultra lengthening and defying the laws of lash length. Formulated with micro-fibres for an instant wow! Extends lashes by up to 99% with no clumps! So whether you're working, shopping, on a special occasion, or out with the girls your eyes will have the look. Apply using the lash catching brush for clump-free super long length, leaving an eye opening effect that lasts all day. Lash Accelerator Endless, Black mascara, is the perfect addition to your eye wear collection or would be warmly received as a gift if you were looking to share your enjoyment of Rimmel London with others. Rimmel is the UK’s number 1 make-up brand and the face of London style. We live for the riot of colour on the streets, for the vibrant clubs and the hidden bars. We devour the music and the energy and come back for more. Rimmel believes in fashion without rules and values every individual interpretation of beauty. Rimmel’s extensive hot looks, cool prices range is kept bang up-to-the-minute as it translates the look of London into new shades, products, packaging and advertising. But however creative and fashion-forward, Rimmel products are always easy to use, versatile and accessible, designed to encourage experimentation and self-expression. Live the London look!